First photo session for my future fashion magazine

Launching a fashion magazine is an exhilarating challenge that requires creative vision, meticulous planning, and a dedicated team. One of the most important steps in creating a visually stunning magazine is the photoshoot. For the first issue of my fashion magazine, I wanted to set a unique tone and establish an identity for the publication right from the start. This is the story behind my first photo session for the magazine, where I had the opportunity to explore a street style theme, collaborate with a talented team, and create images that speak to the heart of modern fashion.

1. Concept: Street Style Focused on Diversity

When it came time to conceptualize the shoot, I wanted to celebrate the vibrancy and authenticity of street fashion. Street style is about individuality and self-expression, making it the perfect fit for a magazine that aims to represent a diverse and inclusive audience. The idea was to capture the raw, unpolished moments of people who use fashion as a form of personal storytelling.

I was particularly focused on showcasing diversity—not just in terms of race and gender, but also in body types, ages, and personal styles. I wanted the photos to tell a story that resonated with a broad audience, capturing the unique essence of each model. This approach was crucial to setting the tone for the magazine’s commitment to inclusivity, which is a core value of my brand.

2. Team: Collaboration with Talented Professionals

Creating great images is never a solo effort. The team behind the shoot was key to bringing the vision to life. I worked closely with a group of professionals, each contributing their expertise to ensure the final photos were stunning and aligned with the magazine’s aesthetic.

• Models: The models were an essential part of the shoot. I carefully selected a diverse group that reflected the inclusive spirit of the magazine. Each model brought their own flair to the session, whether it was through their facial expressions, poses, or energy.

• Stylist: The stylist played a pivotal role in curating the outfits that would best express each model’s personality while remaining true to the street style theme. The wardrobe choices were a mix of bold patterns, oversized pieces, casual wear, and accessories that elevated the overall look. The stylist ensured that the outfits were fashion-forward yet wearable, staying true to the essence of street style.

• Makeup Artist: The makeup artist provided a minimal yet impactful look for each model, enhancing their natural features while keeping the focus on the fashion. The goal was to keep the makeup fresh and contemporary, avoiding anything too heavy or theatrical. The makeup was subtle yet effective, with some models sporting bold lip colors or defined brows to add personality to their looks.

• Assistant: I also had an assistant on hand to help with lighting adjustments, managing the equipment, and ensuring the shoot ran smoothly.

As the photographer, I was responsible for setting the tone, guiding the team, and making sure each model felt comfortable and confident in front of the camera. This collaboration was vital for achieving the right atmosphere and energy throughout the session.

3. Location & Setup: Indoor Studio with Artificial Lighting

The location for the photoshoot was an indoor studio, chosen for its flexibility and controlled environment. While street style is typically shot outdoors, I decided to create a more polished yet raw aesthetic by using a studio setup. This would allow me to control the lighting and composition, which is crucial for producing the high-quality images expected in a fashion magazine.

• Backdrop & Props: The studio was outfitted with simple backdrops that would complement the vibrant outfits and urban vibe of the street style theme. We avoided cluttered props to keep the focus on the models and the clothing. The aim was for each shot to feel like it could have been taken on a city sidewalk, but with the precision and refinement of studio photography.

• Lighting: I used artificial lighting to enhance the details and create dynamic contrasts in the images. A mix of softboxes and LED panels allowed me to achieve well-balanced lighting, with shadows and highlights that added depth to the photographs. I made sure to vary the lighting angles to create dramatic effects and emphasize different aspects of the clothing, especially the textures and fabrics.

• Camera Setup: For this shoot, I relied on my trusted DSLR camera, paired with a selection of prime lenses for sharpness and clarity. I used a combination of wide-angle lenses for capturing full-body shots and a portrait lens for close-ups. The settings were adjusted to achieve a shallow depth of field, making sure the models were the focal point while softly blurring the background.

4. The Shoot: Guidance, Poses, and Angles

During the shoot, my primary role as the photographer was to direct the models while maintaining a relaxed and creative atmosphere. Street style is all about spontaneity, and I wanted to capture that sense of effortless cool in every shot. At the same time, I needed to ensure the models’ poses were natural and flattering while showcasing the clothing in the best light.

• Guiding the Models: I worked with each model to help them feel confident in front of the camera. This involved giving them freedom to move and express themselves while providing subtle direction on how to position their bodies and hands. I encouraged the models to interact with each other, creating a more dynamic and organic feel to the shots.

• Angles and Composition: I made sure to shoot from multiple angles—wide shots, close-ups, and everything in between—to capture the full scope of the outfits. I was intentional about framing each shot to highlight the most interesting parts of the clothing, from statement jackets to unique accessories. Street style often thrives on unusual combinations, so I made sure the models’ full looks were visible in every shot.

• Candid Moments: To stay true to the street style theme, I also focused on capturing candid moments. I encouraged the models to move freely, laugh, or even walk around, trying to catch those fleeting, authentic moments that give street fashion its charm.